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Toyota getting a unified look
Old 07-24-2010, 06:28 AM   #1
blackpearl
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Default Toyota getting a unified look


Toyota 2009 Venza

Word has it that Toyota is looking to put its new reputation for shaky quality and safety behind it by moving to a new corporate face. Evidently, head honcho Akio Toyoda has called for his company's products to have a more emotional appeal as part of a new global product philosophy, and as such, we can expect all of the automaker's models to wear a similar look across the board. According to Inside Line, the new language will be aimed squarely at making the company's smaller offerings appear larger. So far, there's no word as to whether or not this plan will spread to Lexus.

Evidently, Toyota is going to be spending the biggest hunk redesign efforts on tailoring both its vehicles exteriors and interiors to European tastes. The logic being that what flies in the old country will perform similarly well elsewhere around the globe. If that means the company is going to step up its materials game, we're all for it. In the mean time, we'll brace ourselves for an onslaught of carbon-copy models. You gotta love progress.


















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by Zach Bowman (RSS feed) on Jul 23rd 2010 at 7:27PM
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Old 07-25-2010, 03:52 PM   #2
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Yeah, all of the newest Toyotas are starting to look like clones.... unfortunately, I hate those ugly grilles and squished-looking lights and really just the entire front end....
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Old 07-26-2010, 09:02 PM   #3
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look at how cheap the interior looks
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Old 07-26-2010, 11:32 PM   #4
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it looks cheap, but our 2010 camry is damn nice
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